Women's entrepreneurship
Ivana Zupanac
1. When and how did you come up with the idea to start your business?
After selling the company where I worked as an accountant, I wanted to try working independently, so I established my sole proprietorship and shortly thereafter a limited liability company (LLC).
2. Have you always wanted to be involved in your current line of work?
Yes, considering my education, it has always been my choice.
3. What are you proud of in your business?
Pride is not a trait I consider a virtue, but I am satisfied that the company has been successfully operating for many years, that both clients and employees are satisfied, and that we all function as one big family.
4. What is the secret to your success? (List three qualities, behaviors, beliefs, or abilities.)
Persistence, composure, honesty.
5. How supportive has your environment been, and who has been your biggest support?
Family and friends.
6. What is your guiding principle?
Patience saves.
7. Do you have role models that have motivated or continue to motivate you?
No one in particular, but several experienced entrepreneurs whose advice I listened to and accepted what suited me.
8. What have you had to sacrifice?
Free time.
9. What propelled you forward, and how did you stay motivated during tough times?
I tackle one thing at a time, one day at a time...
10. Why is it better for a woman to be an entrepreneur than to be employed in a company?
Because of the opportunity to organize work and life according to her own measure.
11. What advice would you give to new female entrepreneurs or a younger version of yourself?
Now there is a big difference compared to when I was a beginner, so I would advise paying attention to the accelerated technological development.
12. On a scale of 1-10, how challenging is it to be a female entrepreneur in Serbia? (or in a "male-dominated field")
9
13. When you are a woman in the business world, how common are indecent proposals?
In my business, they are not common.
14. Where exactly do you see yourself in 5 years?
In the same industry with a focus on consulting and counseling in this field.
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